Programmes MSc in International Business Management
Module/Course Description

Course Title: Managing Sustainable Global Value Chains

Course Code: UEL-MK-7041

Programme: MSc in International Business Management

Credits: 30.00

Course Description:

Summary of module for applicants:

You will gain an appreciation of sustainable value chains and its importance to societies, economies and firms. You will learn how this key capability can be fostered and managed in the current environment. You will also gain a thorough grounding in the management of marketing and supply chains, and how these can contribute to sustainability.

 

Main topics of study:

Part A: Inward Value Chain

  • Global and Sustainable Value chain
  • SCM: Strategic Importance
  • Sourcing Strategies
  • Supplier Selection and Development
  • Risk Analysis of Value Chain

Part B: Outward Value Chain

  • The Global Marketing Environment
  • Assessing International Market Opportunities
  • Market Selection and Entry Methods
  • Managing the International Marketing Mix
  • Sustainable International Marketing

 

Learning Outcomes for the module

The following codes identify where a learning outcome meets one of the UEL core competencies:

  • Digital Proficiency - Code = (DP)
  • Industry Connections - Code = (IC)
  • Emotional Intelligence Development - Code = (EID)
  • Social Intelligence Development - Code = (SID)
  • Physical Intelligence Development - Code = (PID)
  • Cultural Intelligence Development - Code = (CID)
  • Community Connections - Code = (CC)
  • UEL Give-Back - Code = (UGB)
  • Cognitive Intelligence – Code = (COI)

At the end of this module, students will be able to:

Knowledge

  1. Critically discuss the relevance of international value chains and the dilemmas implicit in implanting them in organisations (COI)
  2. Debate the importance of sustainability to an organisation and the managerial dilemmas to which it gives rise.  (SID)

 

Thinking skills

3.   Appraise the upstream and downstream value chain related activities of a global firm.  (COI)

 

Subject-based practical skills

4.   Strategically evaluate the global supply-chain and marketing activities of a firm. (COI)

 

Skills for life and work (general skills)

5.   Develop rigorous analytical and communication skills demonstrated through a write-up of formal business reports (DP)  (SID)

 

Prerequisites: UEL-IND-M-100
Prerequisites Categories: Postgraduate Certificate Level

Typical Module duration: 12.0 Week(s)

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